Make the claim pique curiosity and appeal to self-interest to generate attention. Keep it brief to ensure the initial skepticism cannot take root. For a pitch, highlight your unique advantage for delivering a positive outcome.

To create trust, "glimpsify" your evidence, i.e., include specific details from the six experiential dimensions below to offer "glimpses" conveying realness and building credibility.

Concluding with a signpost phrase (like 'Bottom line:') followed by just one essential takeaway boils down complexity and aids in decision-making.

Proposing a specific, easily achievable action step demonstrates your commitment and aids immediate engagement.